Green Grass Golf
Case Study

Green Grass Golf

Supporting Multi-Venue Hospitality, Marketing, and Customer Engagement Across Two Distinct Golf Destinations

We provide ongoing creative, marketing, and digital support for Green Grass Golf across both Cranleigh Golf & Country Club and Chelsfield Lakes Golf Centre. From web platforms and marketing campaigns through to print production, CRM workflows, video production, and AI-enhanced content, we help deliver a connected and consistent marketing ecosystem tailored to each venue’s audience and commercial objectives.

Web DesignMarketing StrategySocial MediaPrint DesignVideo ProductionPhotographyCRM SystemsAI ContentEmail Marketing

The brief.

Green Grass Golf required a flexible and responsive creative partner capable of supporting two very different golf and leisure venues under one wider business structure.

Both Cranleigh Golf & Country Club and Chelsfield Lakes Golf Centre have distinct audiences, brand positioning, and commercial priorities.

The challenge was to create a connected but tailored marketing approach — ensuring both venues maintained their own identity while benefiting from structured, ongoing digital and creative support.

Web platforms and
digital infrastructure.

We provide ongoing web design, maintenance, hosting, and digital support across both club websites.

  • Website design and ongoing development
  • Secure web hosting
  • Domain management
  • Performance and maintenance support
  • User experience improvements
  • Integrated customer enquiry systems

The platforms are designed to support memberships, events, hospitality enquiries, and customer engagement while providing a premium online experience aligned with each venue’s audience.

Green Grass Golf web platforms

Creative and print across
every customer touchpoint.

We provide ongoing creative support across a wide range of print and branded materials for both venues.

  • Corporate stationery
  • Posters and promotional materials
  • Brochures and leaflets
  • Gift vouchers
  • External signage and banners
  • Event and hospitality collateral

Every piece of creative is tailored specifically to the individual venue, audience, and campaign objectives.

Cranleigh print and customer touchpoint design

Ongoing marketing and audience engagement.

We provide ongoing marketing support across both venues, helping maintain visibility, engagement, and customer growth.

Digital marketing

Organic social media management and paid advertising campaigns directly reaching target demographics.

Email & campaigns

Email marketing, campaign planning, and delivery to nurture leads and retain members.

Content creation

Audience-focused content creation designed to reflect the unique atmosphere of each venue.

Supporting customer enquiries and
sales journeys.

We’ve helped streamline customer enquiry and sales processes by integrating website enquiry flows with CRM and communication systems.

This helps ensure enquiries are handled efficiently while improving customer follow-up and sales visibility across multiple departments.

  • Website enquiry integration
  • CRM workflows
  • Customer journey handling
  • Lead routing and follow-up systems

Website enquiry

Customer submits form

CRM integration

Lead routed & categorised

Sales team follow-up

Tracked customer journey

Modern content production
across digital channels.

Alongside marketing and design support, we also provide rich media content creation to keep campaigns fresh and engaging.

  • Video editing and production
  • Professional photography
  • AI-generated imagery and avatars
  • Content creation for campaigns and promotions

This allows both venues to maintain fresh, engaging content across websites, social media, advertising, and marketing campaigns.

Green Grass Golf photographyGreen Grass Golf content production

A flexible creative partner
across the business.

We work closely with multiple department heads across both venues, supporting a wide range of day-to-day marketing and operational requirements.

Golf ops

Memberships & events

F&B

Hospitality & dining

Leisure

Gym & spa marketing

Management

Strategy & reporting

Driving memberships,
engagement, and sales.

Our long-term partnership with Green Grass Golf has helped support:

  • Increased memberships
  • Improved visibility across digital channels
  • Stronger audience engagement
  • More consistent marketing activity
  • Improved customer communication
  • Enhanced creative consistency across both venues

Key highlights

2 Venues
Marketing Support
Web
Hosting & Management
CRM
Integrated Enquiry Systems
Social
Ongoing Management
Print
Production & Signage
Media
Video, Photo & AI Content

A long-term creative and marketing partnership

Our relationship with Green Grass Golf extends across multiple areas of both businesses — combining creative, marketing, digital, and operational support into one connected partnership.

By adapting strategies, messaging, and campaigns to suit each venue individually, we help both clubs maintain strong identities while supporting long-term growth and customer engagement.

Looking for a flexible marketing and digital partner?

If you’re looking for a partner that can support digital, marketing, creative, and operational activity across your business, we’d love to talk.