We were initially approached by First Gear School of Motoring to review the existing website and help improve a number of areas that were affecting the overall consistency and usability of the site.
What we worked on
Supporting Content
The first stage of the project focused on improving the overall consistency of the website by refining layouts, aligning page styling, and rebuilding certain sections to create a clearer and more user-friendly experience.
Once the website structure had been improved, we then focused on helping increase organic visibility within search engines for key local search phrases related to driving schools and driving lessons across South Devon.
This included researching local competitor search performance and creating targeted geographic landing pages designed to help improve visibility for location-specific searches.
Alongside this, page content was restructured and refined to better align with relevant search intent while still remaining clear and approachable for visitors.
Supporting Visuals
Looking to Improve Your Website and Search Visibility?
If you’re looking for support across website improvements, SEO, local search visibility, and digital growth, we’d love to talk.